Hip-hop Video Says Healthy Eating is Cool

BIRMINGHAM, Ala., May 29 (UPI) — A senior film student at the University of Alabama at Birmingham created a 60-second video with a message to kids: Eating healthy is cool.

Anna Lloyd, 22, said her 60-second Internet video “Fresh Grown,” features five children rapping and dancing at a grocery store and at the Pepper Place Farmers’ Market, both in Birmingham.

The pint-size rappers, surrounded by rows of carrots, tomatoes and strawberries, sing the lyrics “I like fresh grown fruits and vegetables.”

The Jefferson County Childhood Obesity Task Force contacted the university to develop a social marketing project Jones Valley Urban Farm, a non-profit organization that grows organic produce and flowers on a 3-acre vacant lot in downtown Birmingham.

Lloyd surveyed fourth-graders at a downtown Birmingham about nutrition, music and their favorite Web sites and television shows.

“I realized that the kids already knew what they should be eating, but they said it just wasn’t cool to eat healthy,” Lloyd said in a statement.

“So, I wanted a video that would make healthy foods cool, and that’s where the idea for a hip-hop video came from.”

The video is at: www.youtube.com/uabnews.

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Categorized | Music, Other
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